By Eric Worre
STEP #1 – BE PROUD OF THE EFFORT YOU HAVE PUT IN
Misrepresenting the facts is really hurting Network Marketing.
When a person is so focused on signing up a new recruit that they are willing to minimize the effort, skill, and time it takes to build a successful Network Marketing business, they are hurting the profession as a whole. Further, you are creating an illusion that is not real, and will more often than not result in fast distributor dropout when they realize it requires actual work.
My advice is, be 100% honest. Tell your prospects how much effort it has taken. Tell them the steps you took. Tell them the skills you had to learn. Do NOT tell them that it practically grows itself and it is so easy anyone can become a millionaire in three weeks. Misrepresenting the facts will only lead to failure in the future.
Our stories are what relate to other people. When you tell your story to a prospect, they will think one of two things. First, they may think, “There is no way I could go through all that.” Second, they may think, “I am up for the challenge, let’s do this!”
Being honest with your prospect from the beginning will automatically weed out the people who do not have what it takes. It will save you time, money and effort down the road.
STEP #2 – INVEST IN YOUR FUTURE
There is almost no career on this planet that does not require training. As Network Marketers we have to learn a ton of skills. You have to wear so many different hats that at times it helps just to list them out.
- Marketing Guru
- Communication Expert
- Product Expert
- Motivational Coach
- Time Management Wizard
- Recruiting Agent
- Team Leader
The list goes on and on but the need to learn something new every single day does not change. I encourage you to take time each day and advance your skills in each of these areas. Then when you recruit someone new make sure you convey your routine. It will not only prepare that recruit for what lies ahead, but it will make you the authority on how to succeed in Network Marketing.
STEP #3 – FOCUS ON THE LIVES OF YOUR TEAM
Defining why you are a Network Marketer is an important task. The easy answer is, to make a living. However, we are afforded a greater opportunity in this profession. We have the ability to improve and provide for people far beyond our immediate reach.
How many people do you know that could use a second stream of income?
How many families do you know that barely make it by?
If you take the time to define your purpose and if you decide that improving the lives of the people that you come in contact with, then Network Marketing can do so much more than provide you with income.
I am not sure what skills you need to develop the most. I know that I work every day to make myself a little better than I was yesterday. That is all we can expect. For your convenience, I have included links to my most popular skills-based training that will help you grow and become better.